Leveraging Technology for Sales
Sales often gets a bad press.
The connotations of sleazy techniques and old school methods prevail.
Yet we all know that no business can survive without a proven and effective sales strategy. It goes without saying that sales are the lifeblood of a business, and for good reason.
But effective sales is about more than just the transaction, it is about building and maintaining relationships.
In Leveraging Technology for Sales, we focus on how to use technology to improve your sales process. You’ll learn how to use tools that will enhance your efficiency, provide invaluable insights from the data you collect, improve customer relationships, and scale your business effectively.
Join us to discover the latest in sales technology, data analytics, digital marketing, AI bots, social selling, and mobile sales techniques.
Let’s look at what you can expect to achieve.
Increase Efficiency and Productivity: You’ll learn how to automate routine tasks and streamline workflows using the latest sales technologies, meaning you free up valuable time to focus on the strategic stuff that drives your business forward.
Gain Data-Driven Insights: You’ll discover how to collect and analyse sales data to make informed decisions, because you’ll understand customer behaviour and trends, meaning you can make sure your sales strategies have the best impact.
Enhance Customer Relationships: You’ll be clear on how to introduce CRM systems and other tools to manage customer interactions more effectively, allowing you to focus on providing personalised experiences that increase customer satisfaction and loyalty.
Expand Sales Opportunities: You’ll learn how to explore how digital marketing tools and social selling can help you reach a broader audience, learning to engage with potential customers on various platforms to increase your sales opportunities.
Adopt Cutting-Edge Technologies: You’ll be confident on how to stay ahead of the competition by making the most of AI bots and mobile sales techniques, automating interactions, scheduling meetings, and offering personalised recommendations to enhance the sales process.
What You'll Learn
Sales Technology Stack: Understand the essential tools for a comprehensive sales technology stack, including CRM systems, sales automation tools, and analytics platforms.
Data Analytics: Learn how to use data analytics to segment customers, forecast sales, and evaluate performance, making data-driven decisions that enhance your sales strategy.
Digital Marketing Tools: Discover how email marketing, content management systems, and social media tools can amplify your marketing efforts and generate more leads.
AI Bots: Explore the benefits of AI bots in automating customer interactions, generating leads, and providing personalised recommendations.
Social Selling: Master social selling techniques to build relationships with prospects on social media platforms and turn interactions into sales opportunities.
Mobile Sales Techniques: Adapt your sales strategies for mobile users with mobile-optimised websites, apps, and SMS marketing to reach customers anytime, anywhere.
We are passionate about everything we do, and at the very heart of our passion is our belief that we don’t have to do things in “the old fashioned” way.
Sales and Ethics can sit side by side.
Profitability and integrity are not mutually exclusive.
So, if you want to revolutionise your sales strategy, join us in our Leveraging Technology for Sales workshop today and continue your journey towards becoming a sales expert.
