Stop Being The Best Kept Secret In Your Field!
Built for therapists and holistic practitioners, by one of their own
Business Coaching & Training For Holistic Business Owners with Laura McDonald
Running a holistic practice is unlike any other business.
You became a hypnotherapist, a coach, a practitioner - because you wanted to make a real difference - and you do. Your clients feel it. But somewhere along the way it got exhausting.
Every client you help and heal eventually leaves — so you're constantly starting over, finding the next one.
You've likely been told that the answer is to post more on social media. You're doing that. It's still not working.
You started this business for freedom and flexibility. But right now it feels like it's running you, not the other way around.
And at the end of the month, the income still doesn't reflect how hard you're working.
The problem isn't you. And it isn't your marketing. It's that nobody has ever given you a strategy built specifically for the world you work in... Until now.
Create A Business That Works Around Your Priorities
Every year millions of new businesses are started — and yet only around 5% will still be operating after five years. In fact, 82% of coaching businesses fail within two years.
But why?
Because the reality of running your own business often becomes something very different to what you imagined at the start (sound familiar?). The freedom, the flexibility, the choice — somehow it all gets swallowed up by the doing. That's exactly what I help you change.
I work with you to clearly define where you want to be and how to get you there. I help holistic and wellness businesses grow — online and offline — to find their ideal clients, nail their messaging, and build something that creates consistent, sustainable income. Not by working harder.
By working with a strategy that actually fits your life. Through my multi-layered coaching models, personal experience, and tools, I am perfectly placed to ensure that your business becomes something that you run, in the way you choose to run it, rather than it running your life.
I provide bespoke systems, strategies, and tactics that will clearly define where your focus should be, and what is the best route to get you there.
If you are driven to achieve more, if you want to take control of your business and create the work/life balance you deserve, then you're in the right place. But the one question I hear more than any other is simply this:
Do I really need a coach?
Well, the stats would indicate that working with a coach, mentor or strategist is a good idea:
80% of clients say they improved their self-esteem or self-confidence, thanks to coaching.
51% of companies with a strong coaching culture have higher revenues than others.
73% of clients say that coaching helps them improve their relationships, communication skills, interpersonal skills, work performance, work/life balance, and wellness.
Here's what makes working with me, different:
Your Strategist
You're not getting a generic business coach who has never sat with a client.
Your Mentor
You're getting someone who has lived every stage of what you're going through — and built something sustainable from the inside out.
Your Guide
When you work with me, you get:
A Strategist. A Mentor. A Guide.
To step up to that next level often calls for strategy, mentorship and guidance.
You're brilliant at what you do. It's time your income proved it.
You've spent years mastering your craft. You've helped people transform their lives. You've shown up, worked hard, and kept going even when it felt impossible.
Now it's time to build the business behind the brilliance.
Whether you want to start small with a €7 guide, dive straight into the Business Strategist programme, or have a conversation about where you are right now — I'm here.
Studies tell us that 99% of individuals and companies who hire a coach or strategist are “satisfied” or “very satisfied” with the experience
My Mission?
To help people who want to change the world, to change the world
And I want you to be one of those people.
Meet Laura McDonald
Hi, I'm Laura McDonald. Hypnotherapist. BWRT Practitioner. Trainer. Certified Business Strategist. And the only business strategist in this space who has spent 21 years actually living the life you're living right now.
I didn't learn this from a textbook. I built a practice from scratch in London, then Ireland, then online. I trained other practitioners. I raised four kids alongside all of it. And I figured out — slowly, sometimes painfully — what actually makes this kind of business work.
That's what I bring to you. Not theory. Real strategy, from someone who truly gets your world.
Speaker at Irish Hypnotherapy Conference, Network Ireland National Awards, National Women's Enterprise Day & The Business Success Company Summit, 400,000+ meditation downloads on Insight Timer, Featured in Woman & Home, Metro UK & House of Coco Magazine, Multiple awards for hypnosis, wellness and business.
Read More
Ready to Build a Business That Actually Works (for you)?
Masterminds And Memberships
Ready To Build A Business That Actually Works?
Here's how we can work together — wherever you are on your journey:
Start Small Practical guides and toolkits from €7 — perfect if you want to tackle one thing at a time. Browse Resources
Build Your Foundation Courses and programmes from €197 — designed to give you the skills and clarity to grow. View Courses
Transform Your Business The CPD Certified Business Strategist Programme — the complete strategy system for holistic practitioners who are ready to build something that truly lasts. €2,000 | 8 Modules | Instant Access | Klarna Available Yes, I'm Ready
Work With Me Directly 1-2-1 mentorship and personalised strategy sessions — for practitioners who want a personal direct approach with me. Let's Talk
About The Business Success Company
Founded by Global Business Strategist and Sunday Times Bestselling author Lisa Johnson and planning and project management guru, Karen Paylor.
The Business Success Company was created to help online professionals to create sustainable, profitable businesses, whilst doing what they are passionate about - helping others to succeed. It represents a new standard in ethical business coaching and mentoring.
Perfectly placed to help others create, implement and grow the best online businesses, and the creator of the most successful online strategy company in the UK. We believe success only comes when you are holding the ladder for others to come and join you in it.
We want you to become a part of the success story by working with us. Success is much more rewarding when we’re successful together.
You can achieve great things, and I am here to support you!
Just get in touch here to find out more.
